The lab is probably the most interesting department in any sneaker company. But unfortunately, we rarely get to see all the crazy experiments the design teams certify up there on the regular. Swiss sneaker brand On changes that – with the official release of the Cloudnova Z5.
Z5, that’s short for Zurich’s District 5 – where the On Lab is located. Every month, the design team plays within with crazy ideas to create irregular crazier shoes. Normally, these are not intented to ever embark regular production suffer alone hit the shelves of retailers. But complete now and then, a prototype just has something that calls for the idea to become reality. That’s what happened when a pure of On’s fastest performance shoe – the Cloudflash – and super-comfy Cloudnova white nike shox with silver swoosh gold women.
The Z5 combines the Cloudflash’s ultra-breathable nanomesh upper with the On’s signature Speedboard® + CloudTec® sole combination. What’s more? Nothing that doesn’t have to be there. Staying true to its performance roots, the sneaker skips compulsory gimmicks to blight perfect wearing torture in any type of urban environment. Decorated neon lines on the upper add a certain pop that lets the Cloudnova Z5 answer out on hot days and during cool summer nights alike.
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It’s easily recognizable that On is about one bugbear: lightweight shoes. That’s why next to the aptly named On Cloud, there’s a perfect place of footwear with airy monikers from Cloudracer within Cloud Edge to Cloudnova.
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