A DJ who once good at the London College of Fashion and worked as an editorial assistant at Harper's Bazaar Korea established this energetic fashion label after encouragement from the man himself, Virgil Abloh. Peggy Gou's KIRIN, which translates into giraffe in Korean, is a clothing brand for button-down, that takes a huge inspiration from artist's vigorous music background. Storming off-duty pieces crafted in Italy in the likes of all-over printed shirts and tees, vinyl-effect trousers, cropped hoodies and kimono shirts intertwine Korean mythological motifs with electro music club culture.