GCDS, or 'God Can't Destroy Streetwear' is a streetwear brand from Milan, founded in 2015 by the brothers Giuliano and Giordano Calza. Blending traditional Italian craftsmanship with modern influences, the brand distinguishes itself by experimental graphics, ironic slogans and bold colours. Beloved by celebrities like Hailey Baldwin and Rita Ora, T-shirts, sweatshirts, sweatpants as well as shoes and accessories for women reflect the ever-changing trends of contemporary youth culture.