Necessary BM5372s help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these BM5372s.

Preference BM5372s enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

Statistic BM5372s help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

Marketing BM5372s are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.